Bruce Himelstein is the Ritz-Carlton executive who transformed customer service for one of the world's most recognizable luxury brands, as featured prominently in the New York Times bestseller, The New Gold Standard.
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The Intersection Of Hospitality & Healthcare

Bruce Himelstein has been involved with the hospitality industry serving as a top executive for the Ritz-Carlton brand. As the Chief Marketing Officer, Bruce was in charge of building one of the largest luxury brands in the world. With his findings, Bruce is one of the few people that can speak about the subject of how the Healthcare system can be improved by the customer service in the hospitality industry. As one of the leading innovators of the hospitality industry, he is able to implement strategies that carry over into other sectors that develop a winning culture.

–  Lakeview Health Board Member
–  SVP of Marriotts Senior Living Division
–  Served On Hospital Governing Board of Directors

He’ll bring your audiences on the inside on how Ritz-Carlton’s Customer Service principles will benefit the Healthcare industry.